New website, new progress for Canadian Nurse-ette

Posted on October 1, 2018 by admin

Check out the new website here

As livestock producers strive toward new innovations to optimize the health and productivity of their animals, right from the start, new advances in all-natural, nutritionally optimized milk replacers are stepping up to the challenge.

A leading example is the Canadian Nurs-ette line of products, available via Country Junction Feeds. Canadian Nurs-ette has modernized its product portfolio with robust science, fresh options, an updated identity and now a brand new website all ushering in a new era for the tried and true brand (Learn all about Nurs-ette here on the new website.) which features advanced milk replacer options
for dairy calves, beef calves, piglets, lambs, kid-goats and foals.

“Milk replacers and related young animal nutritional strategies have come a long way,” says Ken Nyback, General Manager of Canadian Nurs-ette Distributors Ltd, which is based in Camrose, Alberta. “The level of customization and sophistication for different species and needs is much higher across the board compared to even just a few years ago. Ingredient sourcing and product formulation have seen a lot more attention and improvement to ensure top quality, efficacy and ease of use. The opportunities to optimize energy and nutrients have advanced greatly, with solutions that are better absorbed and utilized by the animals.”

Rising demand

Rising demand for the latest generation versions of top Nurs-ette options, such as DeLuxe milk replacers and Milk-Bits™ milk-based pellets, has driven a dramatic manufacturing and distribution expansion for the company, supported by a new collaborative effort with Country Junction Feeds, says Nyback. Customers across Canada and into the U.S. can expect strong access and supply to meet a broad range of needs. All feed and feed additive products manufactured and supplied via the Country Junction Feeds network meets ionophore-free, antibiotic-free standards.

“Taking advantage of new and improved ways to raise and care for animals, and to support the increasing all-natural, welfare-friendly demands of the marketplace, is good for everyone involved,” says Nyback. “Milk replacers are just one tool with a very specific role. But given what we’re learning today about young animal nutrition, that role has arguably never been more important.”

When it comes to production animals, a great start is necessary for a great finish, says Bernie Grumpelt, nutritionist with Country Junction Feeds. Quality, science-based options such as the Nurs-ette lineup provide that great start.

These options are developed locally by Canadian Nurs-ette Distributors Ltd. and available through Country Junction Feeds.

Great start for great results

“The more we learn from the growing body of science, the more clearly we understand just how critical it is to maximize nutritional support during the early stages of an animal’s life,” says Grumpelt. “Milk replacers are a nutritional technology that is rapidly advancing in sophistication and has an important role to play. Nurs-ette is a leading option. The right approaches during the early stages of development with young animals allow producers to lock-in unique advantages that carry forward throughout the production cycle, turning a great start into a great finish.”

Studies show key differences among different milk replacers, with top options resulting in significantly higher growth rates, less incidence of health issues and other major benefits, says Grumpelt. “Not all options are created equal when it comes to raising healthy, profitable livestock. It’s important to do your homework and find the best fit. Choosing the right option can make a big difference in results.”

Supporting animal care and welfare

The best new milk replacer options strengthen the care and health of the animals, support optimal productivity and, preferably, fit the type of all-natural, animal-care driven solutions increasingly demanded by industry, major food brands and consumers, he says. “Today we are seeing a new level of science-driven innovation in milk replacers that offers multi benefits for the animals, for the producer and for meeting the requirements of the marketplace. It’s a good time for producers to take a fresh look at the options and make sure they are taking full advantage of the latest technology backed by the right nutritional strategies. Nurse-ette fits the bill.”

Country Junction Feeds, headquartered in Wetaskiwin, Alberta, and serving customers across Canada and into the U.S., is among the leaders in broadening the availability of integrated young animal nutrition solutions.

The only full line feed mill producing organic feeds in Alberta